Obviously Yes ! That's why you are on this page. No doubt promotion of business is always required as reminder of your presence in business world.
Have you ever thought seriously that your are stick to traditional method of promoting campaign ?
Means incurring heavy costs of printing 'n' distribution of pamphlets/ brochures and even without knowing the fact that your business message has reached to the right audience or not.
Are you wondering what should be done to reach right audience ?
You are now on right track. We are talking about Landing Page.
What is Landing Page ?
In online marketing, a landing page, sometimes known as a "lead capture page" or a "lander", is a single web page that appears in response to clicking on a search engine optimized search result or an online advertisement. The landing page will usually display directed sales copy that is a logical extension of the advertisement, search result or link.
Further, a web url serves as the location of
Are you confused with term landing page and web page ?
Let me clear the concept, Landing page is obviously a form of web page but with major difference, it has no navigation, advertisements or distractions, means meant for specific task or campaign and is served to the targeted visitors, whereas web pages are general pages for common purposes such as home, about us, services, contact us etc.
For the following purpose Landing Pages are used for :
- To grow your email list by offerings.
- For event signups and registrations.
- To distribute coupons or discounts on signup.
- For special offerings on newly included product to existing catalog.
- To let people register for exhibition etc.
We now live in a world where technology dominates and people are very well connected with social media such as Facebook, LinkedIn, Twitter etc. and further most of people are using smartphones. Even it is practical to get feedback from your business prospects which in case of traditional mode was not possible.